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Digital Content Executive - Travelodge

Pay: £20,000 - £22,000 depending on experience
Location: Thame Sleepy Hollow, Aylesbury Road,, OX9 3AT, Thame United Kingdom
Category: Graduate
Available from: Immediately
Finishes on: Ongoing Position
Type of work: Full Time, Indoor , Evening Work, Daytime Work, Weekend Work
Job reference: E04597854
Travel/Tourism 2021-09-07 2021-09-20

Job Description

The job in a nutshell

Travelodge is looking for a Content Executive to join its Digital Team.This role would suit a recent graduate or someone wishing to kick off their career in copywriting and content production/management. You will be responsible for writing quality online content that increases visits and revenue to our website and for updates to the website and country sites.

The successful individual will have had experience in writing for the web, good working knowledge or understanding of SEO and possess excellent spelling and grammar skills. Critical to the success of this role is the ability to accurately research facts about locations and attractions across the UK and formulate your own writing process that drives efficient, accurate and timely content creation.

Being part of our Digital Marketing team means youll also be supporting the other members of the marketing team to achieve website presentation and revenue driving objectives in line with the overall marketing plan. Youll manage website and hotel page updates via the content management system, across both desktop and mobile, plus support the presentation of information on the website to customers.

What youll be doing

The role will be split between content writing and content management.

Content writing:

    Conduct high-quality research of locations and points of interest across the UK

    Write engaging, quality content that is accurate and free from spelling and grammar mistakes

    Proofreading of content to ensure high standards are maintained.

    Support with the creation of internal processes that drive efficiency

    Uploading and publishing of content using both the Wordpress and Drupal CMS

Content Management:

    Supporting with merchandising for tactical promotions on-site

    Managing the Digital email inbox to support requests for website updates

    Maintaining excellent digital presence on external sites, such as TripAdvisor and Google Business listings

    Completing ad-hoc admin such as team file management and tasks associated to digital campaigns

    Assisting in the delivery of onsite assets and promotion via the content management system, liaising with agency teams where required

    Providing ad-hoc project support to Digital team

    Working with members of the Digital team and other departments on content requirements.

    New hotel set up

What well expect from you

To succeed in the role, youll bring your excellent attention to detail skills and your organised and logical approach with the ability to self motivate.

In addition youll need to demonstrate:

    Demonstrated experience of writing clear and concise for the web in a Copywriter/Editor role

    Excellent spelling, editing and proofreading skills

    Focus and ability to work under pressure to tight deadlines

    Eagle eye for detail

    Good time management and organisational skills

    Understanding of SEO (desirable)

    Strong research skills

    Team player with a flexible and adaptable attitude

    Experience of content management systems

    A can-do approach, willing to get involved and focused on delivery.

    Excellent project management and communication skills

What will set you apart

    Degree in English or Marketing or equivalent

    Past experience in a role focused on writing for the web ideally in an ecommerce business

    Solid understanding of online marketing, preferably in a past or current role

At Travelodge, we believe that behaviours are just as important as the activities you carry out. The ones we look for in every colleague are:

I care about people

    I treat everyone in a way I would like to be treated

    I am easy to work with

    I have a can do attitude

    I care about the impact my work has on others

I pay attention to detail

    I do the little things that make a difference to our customers

    I work to brand standards

    I treat Travelodge time, equipment and stock as if it were my own

I drive for results

    I hit targets in my role and work at the right pace

    I take ownership of problems and try to fix them fast

    I look for ways to avoid future problems

    I look for ways to promote Travelodge

What you can expect from us

Culture

At Travelodge, we are warm, straightforward and optimistic. We have a big footprint in the UK, but still a small company feel and you can expect quality and value to be built into everything we do. Youll have the support of a close network of colleagues and managers, and every day is different here! We want you to bring your personality to work and we love our diversity.

Reward and recognition

Its not just our customers we want to wake up with a smile on their face. As well as a competitive salary, being part of our hotel support centre means great holiday entitlements, pension contribution deals, being part of our bonus scheme, and a Thanks Card giving generous room and food discounts as well as friends and family rates.

Career and development

We want you to develop further with us at Travelodge and well provide you a development plan to help you reach your goals. You can expect to have a full induction and training relevant to your role. We advertise all our vacancies internally, so youll have the opportunity to really develop your career with Travelodge.

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