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Competitor Analysis Project - Work Placement | Work from home

ImageNPay (A Workfinder Placement) logo
Pay: Unpaid
Internship Type: Summer Internship, Industrial Placement, Spring Internship
Length of Scheme: 2 weeks
Deadline date: Ongoing
Location: London National United Kingdom TELECOMMUTE Work From Home
Category: Internship
Available from: Immediately
Finishes on: Ongoing Position
Type of work: Full Time, Indoor
Job reference: E03510335
Advertising/Marketing/PR, Arts/Music/Literature, IT, Media/New Media 2020-06-30 2020-08-06

Job Description

What does this work placement cover?

We’re looking for students to complete a short work placement with real value to our company focused on conducting a competitor analysis. You’ll be responsible for identifying the main competitors, creating benchmarks for comparison, and identifying opportunity areas for growth. Working alongside the commercial or management side of the business you’ll have the chance to hone your skills and learn more about working on the strategy side of a business.

The experience you'll gain -

  • Identify primary, secondary and tertiary competitors using an agreed set of data points.
  • Develop a competitive benchmarking process and metrics against primary competitors.
  • Carry out research and interviews to develop customer personas
  • Develop Sales Battlecards for up to 10 competitors to identify marketing strategy, key sales messages, product information and
  • unique selling points.
  • Present a report to include a PESTLE/SWOT analysis, condensed summary highlighting main competitors and specific learnings
  • and recommendations.


About ImageNPay -

ImageNPay was created to provide the world with the best buying experience, seamlessly connecting marketing, payments and loyalty.

About Workfinder work placements -

At Workfinder we're on a mission to give all young people the best possible start to their working lives. We partner exciting startups and growing businesses to create unique short work placements through which companies get real work projects completed, whilst young people get real experience and chance to apply their studies and skills.

Working from one of the project plans developed by our in-house team of ex-teachers, we'll provide you with a clear structure for your project, with daily goals, check-ins and helpful tips to help you get the most from your time with the businesses. Forget making tea and doing the filing, it's time for work experience that really works."

Qualifications

  • You are over the age of 18
  • If successful, you must have permission to work in the UK by the start of your employment
  • You must be able to speak English fluently
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