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| vodafone to offer 'exclusive music content' |
| 10-Apr-2007 |
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Vodafone has announced the continuation of its successful Vodafone Live Music Awards and TBA gigs in 2007, beginning on April 19th with an Amy Winehouse show.
Customers belonging to the network will be able to download exclusive content from a dedicated music site, including the chance to stream Vodafone TBA and Live Music Awards content.
The site will also provide access to over 500,000 tracks for download, both on mobile and PC, which Vodafone believes provides a "complete music experience for Vodafone customers".
Customers will also have access to a music download service, with the Full Track Pack offering downloads for 71p in a seven tracks for £5 deal.
Last year's TBA gigs involved Razorlight, Franz Ferdinand and Snow Patrol with the philosophy of the shows billed as exclusive and spontaneous.
Vodafone noted: "The 2007 Awards promise to be an equally star studded affair, with new categories being added to honour even more of the UK's best live music performers.
"As in 2006, the award shortlists will be drawn up by music industry insiders, with fans being able to select the eventual winners via text and email."
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